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Wednesday, November 26, 2008

Cape No. 7 Rules H.K. Box Office in Premiere Week

Cape No. 7 Rules H.K. Box Office in Premiere Week

The movie "Cape No.7" reproduced its Taiwan success in Hong Kong by topping last week's box office charts in cinemas.

Being shown by 23 theatres, fewer than the latest James Bond film "Quantum of Solace", the Taiwan production outdid the Hollywood blockbuster by taking in over 2 million Hong Kong dollars.

Directed by budding director Wei Te-Sheng earlier this year, Cape No. 7 has earned more than 400 million New Taiwan Dollars since its premiere in August, becoming the highest grossing Chinese-language film in Taiwan's box office history. It has entered for the race of best foreign language picture of next year's Academy Awards.

Despite the pessimistic opinion that Cape No. 7 - regarded as a record breakthrough for Taiwan's film industry gloom - could only make success in Taiwan, movie distributors in Hong Kong saw the commercial potential in the film and stepped up its promotion throughout the city one month ago.

Following its success in Hong Kong, the movie will be screened in Singapore and Malaysia in the next few months. It will hit mainland cinemas during Chinese New Year in 2009.

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